HR Tech Explainer Video - Script and Written Storyboard
Scene |
Read Time |
Voiceover |
Written Storyboard |
1 |
0:06 |
Meet Sarah! Sarah is an HR manager struggling with paperwork and inefficiencies. |
Sarah sitting at her desk surrounded by papers and files. |
(Suggestion: to avoid the visuals here feeling generic, tailor the visuals to HR industry by including some visuals of job postings, resumes, and employee files). |
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2 |
0:14 |
Sarah has tried different HR tech platforms, but none offer her all the features she needs and the costs are high. |
Sarah looking frustrated, trying different HR tech platforms. |
As she clicks through different windows, a checklist appears as a breakout bubble for each one (the items on the list are: recruiting, onboarding, time and attendance, payroll, and performance management) with some of the items lighting up with a green tick but at least one with a red cross mark - indicating there is no ideal platform for Sarah’s needs. |
| 3 | 0:19 | When Sarah needs to update employee information or complete paperwork, she often needs to go through multiple systems, costing her time and energy. | Sarah switching between multiple windows with mismatched information, followed by the hands on a clock spinning round. |
| 4 | 0:29 | That’s where HR Tech comes in! | Sarah opens a window on her screen with the HR Tech logo.
A pop-out bubble appears with the same checklist (recruiting, onboarding, time and attendance, payroll, and performance management) as before, where all the items light up with a green tick and Sarah looks happy. |
| 5 | 0:34 | Create your HR Tech account in less than ten minutes, and build your HR platform in no time. | Have a clock here to illustrate that it takes less than ten minutes to create an HR Tech account. |
| 6 | 0:38 | Add your own employee information, or import it directly from the candidates application. | Sarah searches the ‘Add employee’ field of her HR Tech for ‘John Smith’.
The following information appears:
- John Smith’s CV
- Cover letter
- Employment documents
Sarah selects one, then cut to the next scene. |
| 7 | 0:50 | With HR Tech’s platform, you can fully customize the platform to meet your needs, including onboarding, performance management, time and attendance, and payroll. | A full page view of the ‘edit employee’ page appears and the data populates for each field. |
| 9 | 1:00 | For your employees, HR Tech is a seamless HR solution with an easy-to-use interface. | One of Sarah’s employees, in the break room, scrolling through the HR Tech platform on a tablet. |
| 9 | 1:09 | Working with multiple departments? HR Tech can remove the hassle by automatically syncing employee information, and sending notifications to the correct departments. | The employee from the previous scene taps on their tablet to request annual leave and a bubble appears representing the request (the bubble includes the employee’s name and the requested date).
The scene pans across to the right to introduce Sarah in the second half of the screen (in her office, in front of her computer, drinking a coffee) as the bubble representing the request flies between scenes from the employee’s tablet to Sarah’s computer.
As the bubble representing the employee’s request reaches Sarah’s computer (or the HR Tech logo bubble nearby), it splits into two separate bubbles, each with one piece of information (the requested date and the employee’s name), representing the request automatically syncing through HR Tech. Sarah watches this while continuing to drink her coffee, illustrating that it’s an automated process. |
| 10 | 1:14 | Thanks to HR Tech, Sarah’s spending less time on paperwork and more time focusing on her employees. | Sarah looking happy and chatting to her team members. |
| 11 | 1:23 | We’re so confident HR Tech will deliver results for your business, that we’ve made it free to get started. | A potential customer looking at the HR Tech website and clicking ‘Get started’ or something similar. |
| 12 | 1:35 | Unlock the potential of your business today, with HR Tech, the HR platform specially built for HR professionals.
Take our guided tour, and build your HR platform in just ten minutes. | Bring in CTA button/text box “Build your first HR platform today”.
Logo shifts up on screen at the end. |